Ding Dong The Ads are Dead
I was experimenting with Google Ads, both as an advertiser and a site owner displaying ads. I’ve the removed Google Ads from the site, it’s just not worth it. People only clicked on ads when I posted a new article. Each new article earned about a dollar. Each article (except the small, non-revenue generating blurbs) takes between 3 days (med-to-long articles) and 3 weeks (tutorials) to create. At that rate I couldn’t even cover the hosting costs for the website each month. I never really liked having the ads here. The selection of ads placed with the last article broke the camel’s back. Sometime in January, I plan to create a new theme for the site and I may put image ads for my games sites and maybe some other stuff into the redesign.
As an advertiser, I can’t really see any boost in sales from using AdWords. They have a tracking system, but it’s next to worthless with the shareware model. There is too much lag time between downloading and buying to match a click to a sale. I’ll probably quit using AdWords soon as well.